Drinkit · USA
Market and location analysis support for the U.S. expansion of Drinkit — a smart coffee concept by Dodo Pizza.
Client:
Ilya F
Services:
Market Research · Location Analysis · Competitive Benchmarking
The Challenge:
Support the early-stage market entry process in the U.S. by providing additional analysis around competition and potential locations, without interfering with the core team’s execution.
The Solution:
I provided targeted analytical support focused on understanding the competitive environment and evaluating potential sites in Los Angeles.
Scope of work:
Competitor research and benchmarking
Analysis of coffee concepts and pricing in the area
Evaluation of potential locations and premises
Foot traffic and area assessment
Support in early site selection decisions
The work was advisory in nature and complemented the efforts of the core Drinkit team.
The Results:
Clear view of the competitive landscape in Los Angeles
Better-informed location and site selection discussions
Additional data points supporting early expansion decisions
This case reflects focused, lightweight strategic support during market exploration.
Gallery
Testimonial
Alex helped with competitor research and early location analysis in Los Angeles. His input was structured, practical, and useful during the initial market exploration phase.
Ilya Farafonov
-
CEO
